Player Analysis
Honest, development-focused football assessments for players aged 7-18+, and independent applicant evaluation for clubs and institutions. Grounded in elite standards shaped by international football, the WSL and the professional game.
Every assessment produces a comprehensive, approximately 40-page report built around three interconnected sections. These sections are designed to work together as a complete unit, giving the parent clarity, the player direction, and the family a practical framework for development.
Technical & Tactical Assessment
A detailed written assessment of the player's technical ability, tactical understanding, physical attributes and behaviours. Written for parents, this section gives honest, clear development priorities using elite-standard benchmarks. No jargon. No false positivity.
A Personal Message to the Player
A written section addressed personally to the player. A powerful psychological tool (particularly for younger players) that communicates development areas with honesty and encouragement directly from a UEFA A Licence coach. Many players have never received feedback at this level.
A Practical Guide for the Family
Equips families with the knowledge to actively support the player's development. Covers the sessions needed, the behaviours to encourage, and how to help without hindering. Most families want to help but don't know how. This gives them a practical framework.
Applicant Evaluation for Institutions
A professional, objective review of football applicants through full match video analysis, written reporting, development priorities and suitability insight for your programme. Available as a standalone service or as part of a wider partnership.
Video Analysis: Assessment Report
Submit match footage for a full assessment. Every package includes the complete three-section report.
Video Analysis: Report + Zoom Consultation
Everything in the assessment report, plus a one-to-one Zoom call to talk through the findings. Parents are welcome to join.
In-Person Assessment UK Only
Live observation of a match or training session in the North of England, followed by the full three-section assessment report.
Who this is for
Younger players (7-13)
For parents who want clarity on early development, ability and academy readiness, anywhere in the world.
Players aged 14-18
Honest assessment and development guidance through the formative years, grounded in elite-standard benchmarks.
Players aged 18+
Independent evaluation for players preparing for trials, university applications or pathway progression.
Parents & families
Unbiased, development-focused feedback that cuts through club politics and false positivity.
Clubs & academies
Applicant evaluation, candidate assessment and independent reads on current squad members.
Universities, schools & agencies
Independent player evaluation for football programmes, student-athlete intake and represented players.
Get in touch to discuss your needs
Every player is different. Contact Michael to find the right assessment for you.